The Development Prospects and Current Situation of Children's Amusement Parks
1. The current situation and potential of the children's playground industry
In recent years, with the opening up of the "two child" and "three child" policies, the upgrading of demand for education, culture, and entertainment consumption, and the development of social economy and related technologies, the cake of the children's consumption market has become increasingly large, and this field has gradually become hot. The "children's economy" refers to economic activities centered around the overall consumption needs of children aged 3-14, including children's products, children's toys, parent-child entertainment, parent-child services, parent-child education, parent-child medical care, etc. It can be seen that children's playgrounds have broad market development prospects.
Children's playgrounds not only need to meet the growth needs of children, but also need to pay attention to the experience of accompanying parents. For market participants, only by making both children and parents agree with their products and services can they truly obtain this consumer group. Nowadays, indoor children's parks are gradually entering the market and becoming increasingly popular among children. The huge market prospects have prompted many entrepreneurs to invest and pursue them. Many children's parks in the market have a large area, but there are not many projects with high playability, which makes tourists feel empty and boring. However, some indoor children's parks have a small area and are equipped with a lot of amusement equipment, making people feel like they want to put everything on display, causing visual congestion.
2. Market development needs
Between high-rise buildings, there is less and less space for children to play. Parents all hope to have a safe entertainment venue where they can take their children to participate in various entertainment activities. To avoid the harm caused by addiction to electronic products, a children's playground is a comprehensive place that integrates amusement, leisure, puzzle, exercise, and fitness. Children can not only release their playful nature here, but also learn various knowledge and skills. Parents can participate in parent-child projects here, relieve work pressure, and enhance parent-child relationships. Therefore, running a children's playground business is still very popular.
3. Personalization of children's playground
Under the strong impact of large-scale commercial development and e-commerce, "experience" has become the highlight of commercial projects, and this is also true for the development of children's parks. Therefore, market participants should actively develop diversified themed activities, personalize the activity space and content for children, and continuously integrate new technologies into the construction of children's playgrounds, bringing children a multi scene immersive gaming experience, so as to prolong their stay time and consumption frequency as much as possible.
4. Low investment and high profits
One of the main characteristics of investing in children's parks is that this entrepreneurial project has low investment, high profits, flexible investment, and high return on investment. If it is well managed, there are many who can recover their capital within 3-4 months. Generally, they can recover their capital within about half a year, and the rest is income. And this is a one-time investment with lifelong benefits. And many of the investment costs are fixed asset investments, even if you don't want to open a store in the future, these equipment can still be transferred at a high price.
1. The current situation and potential of the children's playground industryIn recent years, with the opening up of the "two child" and "three child" policies, the upgrading of demand for education, culture, and entertainment consumption, and the development of social economy and related technologies, the cake of the children's consumption market has become increasingly large, and this field has gradually become hot. The "children's economy" refers to economic activities centered around the overall consumption needs of children aged 3-14, including children's products, children's toys, parent-child entertainment, parent-child services, parent-child education, parent-child medical care, etc. It can be seen that children's playgrounds have broad market development prospects.
Children's playgrounds not only need to meet the growth needs of children, but also need to pay attention to the experience of accompanying parents. For market participants, only by making both children and parents agree with their products and services can they truly obtain this consumer group. Nowadays, indoor children's parks are gradually entering the market and becoming increasingly popular among children. The huge market prospects have prompted many entrepreneurs to invest and pursue them. Many children's parks in the market have a large area, but there are not many projects with high playability, which makes tourists feel empty and boring. However, some indoor children's parks have a small area and are equipped with a lot of amusement equipment, making people feel like they want to put everything on display, causing visual congestion.
2. Market development needsBetween high-rise buildings, there is less and less space for children to play. Parents all hope to have a safe entertainment venue where they can take their children to participate in various entertainment activities. To avoid the harm caused by addiction to electronic products, a children's playground is a comprehensive place that integrates amusement, leisure, puzzle, exercise, and fitness. Children can not only release their playful nature here, but also learn various knowledge and skills. Parents can participate in parent-child projects here, relieve work pressure, and enhance parent-child relationships. Therefore, running a children's playground business is still very popular.
3. Personalization of children's playground
Under the strong impact of large-scale commercial development and e-commerce, "experience" has become the highlight of commercial projects, and this is also true for the development of children's parks. Therefore, market participants should actively develop diversified themed activities, personalize the activity space and content for children, and continuously integrate new technologies into the construction of children's playgrounds, bringing children a multi scene immersive gaming experience, so as to prolong their stay time and consumption frequency as much as possible.
4. Low investment and high profits
One of the main characteristics of investing in children's parks is that this entrepreneurial project has low investment, high profits, flexible investment, and high return on investment. If it is well managed, there are many who can recover their capital within 3-4 months. Generally, they can recover their capital within about half a year, and the rest is income. And this is a one-time investment with lifelong benefits. And many of the investment costs are fixed asset investments, even if you don't want to open a store in the future, these equipment can still be transferred at a high price.
