Revealing the secrets of amusement park management skills! Let operators avoid taking detours!

Revealing the secrets of amusement park management skills! Let operators avoid taking detours!

As a popular industry in the current market, children's playgrounds have significant advantages. In today's rapidly growing economy, almost every shopping mall cannot do without amusement parks, and most of them are very popular. It is evident that there is a huge market for children's playgrounds, as walking children and taking photos are essential. For investors, the revenue of children's parks is the most important, and the quality of revenue largely depends on the operation and management of children's parks.
How to ensure the stability and profitability of the flow of people in children's parks also depends on the operation and management of children's parks.




1. Increase publicity and promotion efforts
Operators can quickly open the popularity of stores through posters, flyers, billboards, store LED slogans, customer experience sharing, group buying platforms, circle of friends, official account, small red books, Tiktok, Kwai, and other online and offline promotion methods. The way to profit solely from children's playground equipment is relatively single, so it is necessary to have more ways of income, seek cooperation methods, and break through a single cooperation channel. It is a mutually beneficial strategy to reach certain agreements with nearby restaurants, children's clothing stores, supermarkets, children's education institutions, mother and baby product stores, and other businesses, such as how many vouchers, experience vouchers, etc. can be used for the hair salon. You can also establish connections with nearby kindergartens and primary schools, regularly organize children to experience the children's playground, increase popularity, and achieve mutual promotion, borrowing opportunities, and mutual benefit and win-win results. Utilize holidays or regularly hold different promotional activities to increase consumer engagement and identification, such as traditional festivals, member days, anniversaries, etc., to carry out some special activities; On Saturday and weekend, plan some parent-child or puzzle themed activities.




2. Equipment maintenance and upgrading
Children's playground equipment is the foundation of children's park operation and the key to attracting customers to come and consume. To enhance the competitiveness of the park, the first step is to start with equipment products. Better maintenance and protection of amusement equipment, ensuring that the appearance of the equipment is not damaged, while also taking corresponding measures for the safety of tourists, allowing them to play with peace of mind and happiness. Focusing on the updating and upgrading of amusement equipment can give the amusement park new vitality and attract more popularity.



3. Enriching festival and promotional activities
Often, a good event is more likely to attract popularity. Seizing festivals and promoting products or tickets can better drive the consumption of goods other than tickets. Various festival and promotional activities can also bring richer profits to the children's playground. Unique festival activity plans can be planned based on different festivals. When conducting promotional activities, give small gifts with the store logo and address to increase the store's visibility in the region. It can also be promoted and promoted on various platform software to quickly increase visibility.